Communicating Survey Accuracies

Overview

Communicating survey accuracy to clients requires translating technical concepts into understandable terms. Proper communication sets appropriate expectations and demonstrates professional competence.

Learning Objectives

• Explain accuracy concepts in accessible terms
• Report accuracy appropriately
• Set realistic expectations
• Address accuracy-related questions

Key Concepts

Accuracy Concepts

Explaining to clients:

• Accuracy vs. precision distinction
• Absolute vs. relative accuracy
• Practical implications
• Uncertainty and confidence

Reporting Standards

Accuracy documentation:

• Standard accuracy measures
• Confidence levels
• Comparative statements
• Appropriate significant figures

Client Communication

Effective explanation approaches:

• Use analogies and examples
• Avoid excessive jargon
• Relate to practical uses
• Address specific concerns

Managing Expectations

Setting realistic expectations:

• Technology capabilities
• Survey type limitations
• Cost-accuracy relationships
• Specification compliance

Key Terms

• Accuracy: Closeness to true value
• Precision: Measurement repeatability
• Confidence Level: Statistical probability of meeting stated accuracy

Practice Questions

1. How would you explain the difference between accuracy and precision to a client?
2. What factors should be considered when communicating survey accuracy?